The Requirement

KRACKiN is an Industry Readiness platform solution that enables students to check Employability score and readiness for various jobs in order to create an industry-ready talent pool.

The brand needed support in acing some of their close competitors for organic social media traction and lead generation that eventually resulted in either conversions or sales.

The Challenge

To turn a largely passive digital presence for the brand into a vibrant one focused around not just spreading brand awareness but also generating online enquiries and sales through both organic and paid means.

The Solution

Enhanced digital presence by synchronizing the brand’s visuals and communications with a refreshed content strategy, and a sharply targeted digital campaign across all social media channels with goal oriented outputs

The Results


Increase in overall organic engagement by 22% in a span of 6 months.


Generation of 1500+ leads for webinars, courses and annual memberships.

Improving SEO ranking for numerous courses offered.


Increase in website traffic by 40%